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Pabllo Vittar for C&A
Pabllo joined C&A Studios to celebrate diversity by cocreating a bodysuit sold in all retail stores. To launch the partnership, CUBOCC developed #CeAePabllo, a free live concert in the rooftop of the 3 story store the brand owns in São Paulo, Brazil.
The concert brought over 1 million people to the streets making a mark in the heart of the city by celebrating love and respect.
Creative Director: Rodrigo Maltchique
Event Production: HOODCX
Lead Producer: Bel Imbassahy (CUBOCC)
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